Course Code: MPR2. B
Category: Marketing and Public Relations
Dates, Venues & Fees:
Jun 08-Jun 19| London | $6,500.00
Nov 23-Dec 04| Dubai | $5,700.00
Duration: Two Weeks
Course Overview
The advanced Protocol Management Course will prepare participants to develop advanced efficient protocol skills. Delegates will learn how to manage high-level events. They will explore the rules and real life business application of modern protocol management. Delegates will learn how to create realistic budgets and control costs, plan and organize national and international events, visits and exhibitions.
Target Audience
This Protocol Management training course is designed for:
- Protocol Managers
- Government Relational Personnel
- Marketing and Communications Managers
- Media and Public Relations Professionals
- Meeting and special event planners
- Administrative Professionals
- Security and logistics personnel
Course Outcomes
By the end of this course, delegates will gain knowledge and skills to:
- Conceptualize core protocol events
- Understand and manage all the aspects and processes of protocol events and situations
- Develop and apply the process, procedures and requirements for events stakeholders
- Plan and organize events, visits, exhibitions, and conferences
- Confidently and appropriately apply protocol formulas in the most complex and critical situations
- Create realistic budgets and control costs
- Manage and effectively deal with unexpected emergences and other issues
- Understand the traditions and rituals of international ceremonies and state visits
Key Course Highlights
- Protocol history and competencies
- International and local variations
- Meeting, greeting and receiving
- Flawless professional and personal conduct
- Business correspondence
- Communicating with different cultures
- Dinning etiquette and attire
- Preparing and hosting VIP visits and occasions
- Protocol and etiquette for VIPs
- Protocol logistics